Welcome to Direct Sales Mavens, a place to learn about your direct sales business and leadership in direct sales. I'm Liz, a merchandiser and leader in direct sales. I have a Ph.D. in social psychology, and have been studying persuasion and leadership for longer than I care to do the math! I love sharing what I have learned with other direct sellers and leaders, and am happy to chat with you about your business and how I can help you become an entrepreneur and Ninja Coach!